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GIVe Fashion, launching at Beales

Thursday 1st October 2009

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Designer of the Decade, George Davies, the man behind NEXT, the man who revolutionised out of town shopping at George at Asda and created per una at M&S, is launching his new GIVe Collection for women at Beales.

Uniquely designed garments using exquisite fabrics with amazing attention to detail, the new fashion brand aims to put the service back into shopping with expert on-the-spot tailoring, in-store style advisors and a collection that is all about affordable luxury – it’s a new way to shop.

“Service is a forgotten word in 95% of retailers. That’s why I’ve chosen BEALES as my partner. Together we can deliver what you deserve.”
George Davies.

GIVe is available from October at Beales, 26-36 Silver Street, Bedford.

www.give.co.uk